FIREKEEPERS CASINO DONATES EVENT CENTER SOUND EQUIPMENT TO FRANKE CENTER FOR THE ARTS

FIREKEEPERS CASINO DONATES EVENT CENTER SOUND EQUIPMENT TO FRANKE CENTER FOR THE ARTS

(Battle Creek, Mich.) Dec. 16, 2024 — FireKeepers Casino Hotel has donated its previous Event Center sound system to the Franke Center for the Arts, a non-profit performing arts venue in Marshall, Michigan. This contribution is a transformative gift for the Franke Center, a historic theater built in 1921 that relies on community support, donations, and local ticket sales to maintain its operations.

Each year, the Franke Center welcomes more than 7,000 visitors to its events, which range from professional performances to local productions by the Marshall Civic Players. The venue also offers arts training, workshops, and community outreach for adults and children, as well as performance opportunities for young people through The Franke Center Youth Theater. In addition to serving as a meeting space for civic, corporate, and family gatherings, the Franke Center is known for its excellent acoustics and historic charm, making it a cornerstone of the arts community in Marshall and the surrounding region.

The donation of the sound equipment significantly upgrades the Franke Center’s capabilities, allowing for a higher standard of audio quality for performances, workshops, and community gatherings. Jacob Gates, Executive Director of the Franke Center, highlighted the profound impact of the gift:

"We take a lot of pride in our concerts and theater programming, and having great sound equipment is absolutely critical. But as a non-profit, it's often very difficult to come up with the funds for needed upgrades. This generous donation from Firekeepers will allow us to maintain and improve the quality of our programming, benefiting the young actors in our theater shows, the many talented musicians who appear on our stage, and of course the community members in our audience. We couldn't be more grateful!"

“We’re thrilled to see this equipment find a new home at the Franke Center, where it will make a meaningful difference,” said CJ Mizikar IV, Audio Visual Manager at FireKeepers Casino Hotel. “This system has supported countless memorable events at FireKeepers, and we’re proud that it will now help amplify the incredible work being done to foster the arts in our community.”

As FireKeepers upgrades its own technology, the FireKeepers team is excited about the possibilities the new system brings.

“Our new Shure Axient Digital Wireless Microphone System takes our audio capabilities to the next level,” CJ Mizikar IV added. “It delivers enhanced performance with a broader radio frequency range, superior audio clarity, lower latency, and expanded coverage. It also features advanced interference detection and automatic frequency adjustment to ensure seamless sound quality for every event. While we’re excited about what this upgrade means for our guests, we’re equally proud that our previous system will continue to enrich the arts community at the Franke Center.”

For more information about the Franke Center for the Arts or to purchase tickets for upcoming events, visit TheFranke.org.

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FireKeepers Casino Hotel, conveniently located just off Interstate 94 at Exit 104 in Battle Creek, MI, has been acclaimed as the Best Casino by audiences in Western Michigan and Northern Indiana. Furthermore, it has garnered over 30 awards in the Casino Player Magazine's Best of Gaming 2023 Native Midwest category, including the esteemed title of Best Overall Gaming Resort, and has also been awarded Best Overall Dining by Casino Player Magazine’s Best of Dining & Nightlife, affirming its status as a premier destination for gaming and dining alike. FireKeepers has been recognized on Glassdoor's Best Places to Work list, as a Best-in-State Employer by Forbes, and Employer of the Year by the Michigan Works! Association. Additionally, it was chosen as one of the Best Casinos to Work For by Casino Player Magazine. FireKeepers' signature restaurant, Nibi, is a multiple recipient of the Wine Spectator Award of Excellence and was awarded a AAA Four Diamond designation in 2023. The property features 2,700 slot machines, 63 table games, and a 26-table live poker room. FireKeepers’ resort-style hotel has been rated AAA Four Diamond for ten consecutive years and offers 446 rooms, a functional multi-purpose event center, six distinctive dining destinations, and multiple lounges. FireKeepers is the title sponsor of the FireKeepers Casino 400, a NASCAR Cup Series race at Michigan International Speedway, and a host of the FireKeepers Casino Hotel Championship, an EPSON Tour-Road to the LPGA golf event. For more information, visit firekeeperscasino.com.

FireKeepers Casino Hotel is owned and operated by the Nottawaseppi Huron Band of the Potawatomi. For more information on the NHBP, visit nhbp-nsn.gov.
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